Well, there is also this news https://variety.com/2023/tv/news/netflix-subscribers-up-q2-earnings-1235673960/ showing that apparently many people just pay up to keep their access.
I don’t understand why any journalism site will advertise that they are using AI. It just says they don’t care about facts, research or quality in writing. Journalism is not simply spewing out a handful of paragraphs of text about a random subject. It is research that can take weeks or months, double checking facts, verifying sources and putting it all together into a well written article. AI texts have none of that. Quite the opposite.
Do they mean https://xkcd.com/538