There have been numerous changes within the rankings since 2021, as some discount brands jumped several spots while some chains fell behind.

The national survey of 2,932 Canadians, conducted by Maru Public Opinion as part of the Canada’s Most Respected Awards Program, found that Costco was the most respected food retailer in Canada for the second consecutive time.

Short sighted MBAs that try to squeeze out every penny from consumers don’t realize (or don’t care) how valuable good will is.

It’s not even good will. Retaining skilled employees is worth more to the company than suppressing wages.

I worked for a Sobeys chain for over a decade and lost count of the number of times they let a skilled employee walk over a trivial promotion, only to have to fill their position with two people in the short term. Then after countless hours wasted searching for and training a replacement they’d do the exact same thing.

Like, you can’t bump your weekend dairy guy from $17.50 to $18 but you can replace him with 2 high school kids making $15.25/hour that combined still manage to do a worse job.

I agree, it’s also bad business in other ways. Sometimes I get the feeling the irrational contempt for workers is part of the decision making. As if to say, “How dare they ask for more wages?”

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