Surveys in the U.S. and Canada show consumers, especially younger generations, are increasingly cutting back on alcohol consumption.

I like coffee, tea, beer, wine. They’re all pretty bitter. Non-alcoholic substitutes like soda and juice are typically sweet. That’s the appeal for me, having a bitter non-alcoholic drink, like a ‘near beer’. I’m not strongly into this trend, but I understand an angle to it when I try to cut back my beer consumption

Near-beers are great, but its hard to find a good one. Guinness finally has an NA stout, and NA IPAs are nice. The Germanic pilsner ones are awful (Becks, St Pauli, Heiniken)

@bl4ckblooc@lemmy.world
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Most of the products hitting the shelf are non alcoholic RTD though, not beer or wine. Some vodka seltzer brands are even coming out with their own brand of seltzer and it’s going to cost about the same as the vodka version.

If the companies making these drinks had the pricing in line with other nonalcoholic drinks it would make more sense, but the prices are the same if not higher than actual alcohol.

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