Surveys in the U.S. and Canada show consumers, especially younger generations, are increasingly cutting back on alcohol consumption.

Since things like iced coffee and unsweetened tea exists, I don’t really have a problem with options, especially since they’ve both become common enough to be canned.

That said, the term “sober curious” just sounds degrading, like you’re saying “that weirdo guy who’s actually wondering what it’s like to be sober” rather than someone who doesn’t want to be a publicly acceptable drug addict.

Yeah, the term is strange for sure! First time I see it.

“Look, I’m totally a drinker, but I’ve always wanted to try not-drinking, and I was wondering if maybe you’d like to be my first time?”

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