Gmail just got more reactive. Google is bringing emoji reactions to its email service, allowing users to add personality to their messages. Reactions Google is bringing emoji reactions like a thumbs up, party popper and a laughing face to Gmail.

I would think just email. Who uses email for anything other than formal communication anymore where it would be inappropriate to use emoji reactions?

Reactions are fine for casual messaging, but email just isn’t that kind of social platform.

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I assume it’s to cut down on wasted space from “thumbs up” and “Okay” emails.

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