That depends on the country you live in. In Australia for instance anything that looks like a “sale” must be an actual sale of a product and can’t be something else sneakily disguised as a sale. It’s illegal for services like Steam or app stores to deny you access to software you’ve bought on their platform in Australia.
That doesn’t mean it hasn’t happened before though.
A few years ago I tried to register a domain name which included the word “purple”. I was told I couldn’t because HP had trademarked the word “purple” so it was off the list of registerable words. I pointed out that my domain was in no way related to their purple laptops and I was told tough, no-one could for any reason register any domain which included the word “purple” because HP now owned the dictionary word “purple”.
I’m still annoyed about it to this day.
I expect to hear in a few years that Carlson has been on the payroll of the Russians for years.