At least two brands have said they will suspend advertising on X, the platform formerly known as Twitter, after their ads and those of other companies were run on an account promoting fascism. The issue came less than a week after X CEO Linda Yaccarino publicly affirmed the company’s commitment to brand safety for advertisers.
Spokespeople for NCTA and pharmaceutical company Gilead said that they immediately paused their ad spending on X after CNN flagged their ads on the pro-Nazi account.
Alt-speak: we only care if the media report that our ad placements were next to questionable contents.
You are not logged in. However you can subscribe from another Fediverse account, for example Lemmy or Mastodon. To do this, paste the following into the search field of your instance: !technology@beehaw.org
A nice place to discuss rumors, happenings, innovations, and challenges in the technology sphere. We also welcome discussions on the intersections of technology and society. If it’s technological news or discussion of technology, it probably belongs here.
Remember the overriding ethos on Beehaw: Be(e) Nice. Each user you encounter here is a person, and should be treated with kindness (even if they’re wrong, or use a Linux distro you don’t like). Personal attacks will not be tolerated.
Alt-speak: we only care if the media report that our ad placements were next to questionable contents.
lmao at the fact that even a company named GILEAD doesn’t want anything to do with Musk trying to kickstart a handmaid’s tale
Gives them airtime. I wouldn’t have heard of them if not for this.
You’ve never heard of Gilead? They’re a massive biopharma company…
Not everybody is a member of the biopharma fandom
I’ve never heard of them either.
I’m in the UK, I get whatever brand the chemist gives me for a flat fee.
In the UK, NHS issues me the prescriptions. I don’t l{ok at brands
lemming discovers capitalism