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Now, the conversation about what comes after the platform-now-called-X has largely shifted to ActivityPub, the decentralized protocol powering Mastodon, a budding ecosystem of other services, and eventually, Meta’s Threads.
In an interview with The Verge, CEO Jay Graber says that the team needed to build out more of its moderation features and get its infrastructure in a stable state before finally moving out of closed beta.
She says the app has seen over 3 million sign-ups since it launched a year ago and that there have been “a lot more downloads.” The hope is that some of those people will convert into active users now that they don’t need an invite to join, and that Bluesky can play a role as a conversation platform for a more general audience.
Graber says the Bluesky app has 1.6 million monthly users and 25,000 custom feeds — a unique feature of the AT Protocol powering it — for people to choose from.
While the AT Protocol is being opened up soon, the Bluesky company plans to make money via a variety of ways, including charging users for additional features in its app.
Companies like Meta “are making moves that were unthinkable a few years ago” by embracing decentralization, and even though ActivityPub has captured the zeitgeist now, Bluesky thinks there’s still room for another take on what is increasingly looking like the next phase of social networking.
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