Walmart is leading the charge to replace traditional paper price tags with electronic shelf labels (ESLs) by 2026. The retailer aims to introduce the technology in 2,300...
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They are also IR controlled. A lot of them have a little window on the front of the unit, and an array of transmitters in the ceiling.
Probably different models for different sets. The set I work with are purely wifi. They have a light on them to blink is the only extra thing they do
IR on them does sound stupid though, in a store environment that can be blocked rather easily