I’ll admit, when I’ve been able to witness some of the fuckery around the use of artificial intelligence in stupid ways, some part of me has always gotten some amusement at those being …

I did see this trailer or at least part of it somehow and thought they were joke quotes. The ChatGPT connection isn’t really the issue here, it’s fucking lorem ipsum in production (that’s why it’s used; this is what inevitably happens otherwise). They don’t have an AI problem; they have a process problem if there’s no editing or at least fact checking vendor collateral before it goes live.

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I think the issue is that this marketing consultant didn’t build anything. They just prompted an LLM to generate output

Good point!

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