Two separate data analysis firms say the Twitter killer from Instagram has unraveled even as Meta has rushed to add highly requested features.
Altima NEO
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171Y

Ive been hearing the same headline for two weeks now

jcrabapple
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201Y

This is what happens when you launch with no content discovery features, so you have to whore yourself out and follow anyone and everyone if you want to get any attention. “Content creators” and clout chasers are the primary customer of this service, so without that I don’t know why they’d want to use it.

“Minimum Viable Product” has been a curse on the industry for so long. This is the clearest example of its failure

Nyla Smokeyface
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41Y

Threads had no discovery features?! Jesus Christ…

jcrabapple
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31Y

No hashtags, no full text search. Just an algorithmic feed and a following feed, and you can only search users.

That’s…really bad 😭 Even Mastodon allows you to search by hashtags (I know it supports full-text search but most instances turn that off because it’s pricey)

@Fester@lemm.ee
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171Y

I like how they made the logo look like it says “ADS” throughout.

The Ads

You forgot the I.

@FoxBJK@midwest.social
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71Y

10 million DAU’s is still pretty impressive

Good I love to see Facebook projects fail

lorez
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171Y

removed by mod

@crow@beehaw.org
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981Y

Since it already worked with instagram, this was people signing in with their instagram account, checking the app once or twice, and then going back to instagram. The starting numbers where incredibly manipulated because of this single account system between threads and instagram.

I saw a lot of people excited to try it. Losing 80% of its peak users at this point doesn’t seem like a failure to me. Anybody who was curious was counted as a user. I’m sure fediverse sites have had similar, smaller influxes of new users that create an account to check it out and then don’t come back. It takes some determination to move to another social networking ecosystem.

YⓄ乙
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30
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1Y

That’s good news. First it was 50% and now 80%. How bout meta loses 100% of its users.

I’d still rather see Threads succeed and Twitter die now that a fash-friendly owner lets fashy types run wild.

Meta plays at least as large a part in radicalizing the boomers towards fascism via Facebook

Yep, if Threads can accelerate the death of - ugh - X, it will have served its purpose.

No please. It’s fun to hate on Twitter but when it dies I hope it isn’t Threads that kills it.

There’s only a few large social media that allows NSFW and Twitter dying is will make it even worse.

I think there will be more activity once they add more features. It’s very bare-bones right now. I honestly like the app, though, all things considered. I hate Facebook/Meta, but it’s been a nice app to just scroll through, and there’s been enough content to use it as a time killer. They desperately need a proper search feature and a trending page, though, especially if they ever hope to fully replace Twitter. Overall, I like it more than both Mastodon and Bluesky, because discoverability is so awful on Mastodon and Bluesky doesn’t have enough users and content because they haven’t gone public yet. And I very much like the idea and structure of Mastodon much more (with it being open source and federated), but the user experience has been so bad for me, with discoverability being the worst aspect of it.

@NightAuthor@beehaw.org
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31Y

I think the main method of discovery is through your network, and through your local instance. Federated timeline tends to be chaotic, but I definitely like reading my local timeline on my regional masto instance. But I believe that was the intention on the design, no ‘trending’, no algorithm, just the people you follow.

esty
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21Y

and hashtags! you cant forget the tags!

Yep, that too.

Yeah, I unironically like trending sections and algorithms, at least to some degree lol I understand the downsides of them, but I enjoy things being shown to me that I’ll usually enjoy seeing. The YouTube algorithm for example, despite how finicky it can be to work with as a creator, is very good as a user, in my opinion.

@lloram239@feddit.de
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5
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1Y

They could have picked a better name. Took me a while to figure out that https://threads.com/ isn’t the right app. Visiting https://www.threads.net/ wasn’t exactly enlightening either.

https://www.threads.net/have a proper Desktop Client a lot of people aren’t going to be very active on it, they say it is coming but they also say ActivityPub is coming.

What is threads?

Evelyn
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31Y

Also the fact they don’t have a web app is infuriating

unix_joe
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781Y

It’s a worse Mastodon, run by a company that celebrated election misinformation, leading to the storming of the Capitol, and who later helped police arrest a woman for abortion by turning over private messages she sent to another party. I hope it fails.

This looks like a hype cycle pattern, and they are entering the trough of disillusionment phase.

https://en.wikipedia.org/wiki/Gartner_hype_cycle

ɔiƚoxɘup
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21Y

Could be the trough of dissolutionment or the trough of oblivion from which there is no return. Probably too early to tell.

AutoTL;DR
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271Y

This is the best summary I could come up with:


Similarweb, a digital intelligence platform, shared its data with Gizmodo showing Threads daily active users hovered around 49 million just two days after launch.

David Carr, a senior insights manager at the analysis company, told us the engagement time based on just U.S. user data was slightly more favorable to Threads, but not by much.

Back during its 15 minutes of fame, Threads was leveraged as the fastest-growing platform in the history of apps, hitting 100 million user signups less than a week after launch.

Instagram head Amad Mosseri has also mentioned their intent to connect Threads to the decentralized Fediverse, though whether that drives new-found interest in the app is anyone’s guess.

It was clear from Thread’s launch that users were desperate for a Twitter alternative away from owner Elon Musk’s unending march toward making the platform a pay-to-play hellscape.

A big problem with the app was that it simply didn’t include features found in its main competitors, and the company spent years playing catch up, but all in vain.


I’m a bot and I’m open source!

Absolutely love this bot. No longer need to leave the app to read articles 💪

Rikudou_Sage
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21Y

It has been sadly disabled for Beehaw at the request of admins/mods, you might want to contact them if you feel it’s useful, there is some discussion about this going on in https://beehaw.org/post/6976148.

+1 Hate that Connect uses a chrome browser and not my system default. :T

You can switch to use the external browser in the app settings, however, at time it affects everything - including images. Once that’s fixed, I’ll probably move back from Sync to Connect!

🦊 OneRedFox 🦊
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211Y

Good, hopefully it keeps tanking so we don’t have to pay any further mind to it.

damn, reading the data collected from the Play Store made me finally delete my instagram account. the damn app is a free farm of data. fuck zuck

I still have my account but only use it ad-free via browser

Same but I never go on anymore because the people I used to follow don’t post anymore, it’s all been taken over by videos from like 5 accounts.

Ertebolle
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15
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1Y

It’s just companies and influencers, nobody else is posting much there. And half of the influencers are only there to try to get you to follow them somewhere else. (feed is absolutely crammed with Taylor “not wearing a mask outdoors in 2023 is literally genocide” Lorenz hawking her new YouTube channel and I don’t even follow her)

Meanwhile Mastodon continues growing steadily, and I’m getting as much engagement there as I ever did on Twitter with maybe 10% as many followers.

BiggestBulb
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31Y

My one big gripe with Mastadon is that images take absolutely forever to load if they have even a marginal amount of pixels. I scroll art often and I’m left waiting for greater than a minute for these things to load (and I’m on a very, very fast connection).

30/30 fiber here. No such issue. My instance is mstdn.party.

Talk to your instance admin for that. Mastodon caches remote images and serves it from the local server to local users, so it should be fast unless the admin has something broken or configured wrong.

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